The campaign is guided by BE’s EDI Committee, which is made up of independent, knowledgeable, inspirational and skilled individuals from within and outside basketball that support, advise and challenge the organisation to take a stronger approach to tackling discrimination and promoting fairness and respect across the sport.
A Campaigns and Projects sub-committee, headed up by Bexley Tigers Basketball Club’s Sten Mayunga and supported by Zach Meekings, Carl Ntifo and James Swanson, ensures Together We Are Basketball aligns with BE’s commitment to inclusivity.
The campaign prioritises the following important awareness milestones across the year, where original content is created to showcase the power of the basketball community:
BE also supports, creates and shares content across its digital channels for many other awareness campaigns, touching on a wide variety of important topics, including mental and physical health and well-being, anti-doping, safeguarding, coaching, officiating, volunteering, children and young people and celebrating major religious holidays.
On behalf of its partners, BE supports their campaigns and shares information and resources pertinent to the basketball community.